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Friday, November 16, 2012

The Life of Retail: Oh, the Humanity!

(My retail friends and fellow retail retirees will appreciate this.)

Oh my, where do I even begin. 

Retail is one of the most common jobs in the United States. From small businesses to big corporations such as Wal-Mart, Best Buy, and Macy's, retail is everywhere. It is what I consider one of the many unfortunate necessary evils in our world. There are so many things that go into making a Retail business successful. This post will be speaking mostly about the bigger Corporations.

Several roles are required to run a large Retail business. Remember the PC game Sim's Theme Park? You created this huge theme park and had to place workers everywhere to run the place. Little messages would pop up and alert you to complain about puke not getting cleaned up fast enough from one of the roller-coasters, or the trash not getting taken out fast enough. It was intricate, and unless you could effectively manage all of these little imaginary people, your customers would walk out because your bathrooms smelled or you ran out of corn dogs. Sometimes you'd get so many notifications it'd get over-whelming. Ridiculous for just a game right? Welcome to retail.

Let's rewind the clock to five years ago, when the economy still sucked, but it sucked just a little less. 

There was a different team for everything....

Inventory: Received the truck, pulled down the big items like TV's and large appliances, performed carry-outs for customers, did weekly counts of the items in the store, and they sent back items to manufacturer's that were "past their date of selling".

Merchandising: Stocked items, put signs up in the store, changed all of the prices and set the new ad on Sundays.

Loss Prevention/Asset Protection: Basically security. They watched the cameras, greeted customers as they came in, and said good-bye as they left. Checked receipts, called for carry-outs.

Customer Service: Returns/Exchanges

Cashiers: Rang stuff up (duh)

Sales: In my previous employer's terms that would mean MP3, TV's, Audio, Computers, Appliances, Cameras, and Media (CD's/Movies/Video Games) were all separate. 

I think you get the idea of the separate department thing now. Each of these departments had their on personal supervisor and manager. That's A LOT of sups and managers. And that's just at the store level. When you start adding in District and Territory support, corporate teams in charge of writing the HR policies, the out-sourced call centers for HR support, payroll, accounting, marketing....then you have the international relationships. It's fascinating how many people are involved, just so people can walk into a brick and mortar store and buy a new release movie every Tuesday, or a new TV because the most recent thunderstorm zapped theirs out. 

Now fast-forward to the present. The thousands of people who made up that very corporation...take a third of it away. The amount of different roles in the store, cut it in half. In stores that used to run 6 managers, they now only have 3. Where there used to be 8 supervisors, there are only 4. (Yes I'm sure you understand the concept of "half" but I'm shooting for context here.) Keep in mind, even though the number of employees has decreased, the number of tasks and responsibilities to run the business has not decreased.

I get it. The economy SUCKS right now. Sure, cut the amount of jobs. That will save boat loads of money. Everyone is doing it. But what does this mean for all of the store level employees? More work and more responsibilities. Aren't all of the District, Territory, and Corporate employees affected too? What about the ones who lost their jobs at the Corporate level? Well I'll tell you what happens. Most of them will receive a large severance package that will keep them going for quite a while. And those who didn't lose their jobs? Well they still get to work Monday through Friday, leave at 5pm, and spend evenings, weekends, and holidays with their families. They get to take 4 or maybe more vacations a year because the business will run without them.


The store level employees however work the nights and weekends and holidays, so consumers can wait last minute to buy gifts, so people can go buy a TV at 9 o'clock at night. (Who needs to buy a TV that late at night!?!?) I get it though. It comes with the territory, you say. That's what you sign up for when you decide to work retail. And it all comes down to money. People need to make money so they can support their families. Retailers need to make money, so they make their products available for more hours per day to be consumed, just in case someone might think, "Hey. I think I'd like a new TV," at 9pm one night. It's all about money. That's what makes our world go 'round. Money, money, money. 

So the pressure from Corporate starts coming down on Territory staff, then it trickles down to District, then they put pressure on the store Managers, which then gets transferred down to the store employees. The store employee who was once responsible for one department instead of four departments feels the pressure. Oh man, do they ever. They are expected to work longer hours, over-time, answer their personal phone any time of day even when it's their day off, and even expected to come in on their day off. What about their personal life? Well you can forget it. Unfortunately, it seems the money is more important.

This, my friends, is NOT what a person signs up for when they choose to work retail. Not if you're working part-time and getting paid minimum wage with no benefits or bonuses. When the head count gets cut, the responsibility increases for those that are left. But it's funny how the pay doesn't increase. Even if only the increase was a small amount, the money could still save money. It seems though that the majority of the bigger corporations have lost sight of the fact that it's their employees that make them the money they're so obsessed with. This brings me to my next point....

BLACK FRIDAY: The biggest shopping day of the year next to Christmas Eve. It's what every large Retailer spends their entire year planning for, and where you'll see fights break out over a "good deal" on the most popular toy of the year as early as 2am. When you choose to work retail, you inevitably sign up for working Black Friday. It's a non-negotiable. I'm sure you all have noticed though that over the years, the opening time has started creeping up a little earlier each year. When I first started retail, we opened Black Friday at 5 or 6am. (It was a while ago, I don't remember exactly.) The opening was early, but it allowed the employees who had to work the morning shift to at least spend a full day celebrating Thanksgiving with their families the day before, and get a semi-normal nights sleep before encountering the craziness that is Black Friday. This past Black Friday, my 6th in retail, we opened at midnight. MIDNIGHT! Employees working the morning shift had to show up as early as 10pm on Thanksgiving night. That day, our store was open a full 23hours straight. So not only did we have to come in earlier, some of us worked anywhere from 11-18hr shifts. Some of us were lucky and got to split them between two shifts and catch a nap at home in between. But several people commute to work, so running home and taking a nap wasn't really an option in between shifts. So in order to get enough rest to work the insane amount of hours that day, most people had to cut their Thanksgiving day festivities short. I personally went to bed at 3pm Thanksgiving day, to wake up at 8pm and get ready for my 14hrs of craziness. I got to see my family for 3 hours on Thanksgiving. Some "holiday" right?

This year, Wal-Mart has announced they will be opening their doors for Black Friday on Thursday at 8pm. This is two hours earlier than last year when they opened on Thanksgiving day at 10pm. They aren't the only ones either! See a list of retail store opening times here. 

First off, It's called Black FRIDAY!!!! For pete's sake. But, as we established earlier, its about making that extra buck. Who cares that the employees are going to be sacrificing time with their families. Now I will say, some companies are offering incentives to those willing to open on Black Thursday/Friday. Target is offering bonuses to their employees who will come open their doors at 9pm on Thanksgiving night. However, Wal-Mart is offering NOTHING. And I'm sure they aren't the only ones. And because of that, this is what they're getting.

That's right. As stated in the article, employees started their strike in October. A full two months before Black Friday. 160 employees walked out between 28 different stores. Now while this is a very small amount compared to Wal-Marts 1.4million US employees, it's a start. Tons of other strikes are planned for Black Friday that will include more people walking out, Flash Mobs, and other special surprises. What will it take to make this insanity stop? As also stated in the article, employees have attempted several times to organize a Union to stop the inhumane treatment. But Wal-Mart leadership retaliates on these employees by cutting their hours, basically forcing them to find other jobs to support their families. (I'm pretty sure that's illegal.)

Wal-Mart is just an example of the crazy treatment employees are receiving in the world of retail, where customers money comes first. As consumers, I must ask you, when dealing with anybody regarding business, please remember they are humans, too.They deserve to be treated as so, not as servants. Especially in a Retail environment. When it comes to the Holidays, namely Thanksgiving and Christmas Eve, remember those employees have families too. And although they did sign up to work retail, they don't always get to choose the conditions they are put in just to make a living for their families. Furthermore, please don't be one of those jerks that walks in 5 minutes before closing on Christmas Eve, then get angry when they kick you at precisely at closing time. It's not their fault YOU waited until the last minute to buy your gifts. And it's most certainly not their fault YOU waited until the last day of the sale to come pick up the $199 laptop the ad said the store would only have 5 of. 

<Let the comments commence. Family friendly venting is encouraged.>

2 comments:

  1. where do you hear Target is offering a bonus? Bryce has heard nothing of this... and I would love for him to get extra money, seeing as how he'll be at work tonight into the morning and back there at 845 pm tomorrow.

    also, I don't understand why people want to be out shopping overnight? Oh, because they can go back home and sleep. Well customers, while you get to leave at 2am and go crash all day friday, I will be working 11p-11a then back at work at 5p at my other job. I think that retailers are the ones who have let this happen though. Everyone wants to open before the competition. They aren't putting their employees' satisfaction and well being into consideration. Not to mention now you have to pay time and a half because people are actually working ON Thanksgiving and a lot of people will be working overtime. If all the big retailers would just say enough is enough. 4am is early enough for us to sell things we are LOSING money on, I'm sure consumers would be ok with it.

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  2. I absolutely agree with you. The retailers are the enablers to the consumers. It's a big pissing contest, and it's ridiculous because not only are they losing money on the Black Friday Deals, they are degrading their employee's quality of life by opening so dang early. But they've made it clear that their employees and their families are no longer the priority.

    As for Target, my husband read an article that said they'd be offering bonuses. I will see if I can get him to track it down. I'm sorry both of you are having to do the retail thing this year. It's so hard to do as a single person, let alone as a couple. Trying to cram two family dinners into one day when you should be going to bed around lunch time, its insane. Just remember, all of your schooling WILL pay off when you finally are able to move on from retail and get a different job. It has been such a blessing for us. It's amazing how much stress went away :)

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